TigerTurf has strengthened its bid to capitalise on the growth of the global artificial grass market, with the appointment of Joddy Murray-Bruce as Middle East Sales Manager.
Joddy has been tasked with building the presence of the TigerTurf brand in the Middle East, and will be responsible for all sales activity across the region.
With a proven track record of delivering significant sales growth for other organisations within the manufacturing sector, Joddy is expected to bring a wealth of technical sales experience to the role, as well as a familiarity with artificial grass developed during a spell as a semi-professional footballer.
Joddy commented: “Working for such a well-known manufacturer really allows you to get under the skin of its processes and products, which is something I’m really excited to do. I’ve played football on 3G pitches for a number of years now, so to combine my professional experience with one of my hobbies is something I see as a real plus.
“The market for artificial grass in the Middle East is growing rapidly, and I can’t wait to connect with the right people and be a part of some of the world’s biggest projects while taking the TigerTurf brand and sales in the Middle East to a new level”