German Football Strategy

Germany lifting the World Cup this summer was the product of over a decade of careful planning and innovation by the DFB (German Football Association). It all began with an embarrassing performance in the World Cup 1998, with a 3:0 loss to Croatia in the quarter-final, and then at the Euro 2000, when the “Mannschaft” failed to go through the group stages and finished last in their group. Immediately following this disappointing Euro 2000, the country decided that the only way to redeem themselves and regain their top level was to tackle the problem from the bottom-up and therefore focused on the developing the game at grass roots level.